What we do
Create space for your business to flourish
Branding is much more than ‘how it looks’. Good branding takes a position that distinguishes you from the competition and communicates your proposition through what you say, how you say it, and how you turn up. We take a holistic approach to determine a position that reflects the values of your customers.
We take a look at your customers and competitors to understand how best to position your company and your proposition. We create a short, useful Brand Architecture document to spell out who we are, and who we are not.
- Customer and audience research
- Competitor and Comparable Analysis
- Brand Architecture
We use inspiration from within and beyond your industry to craft a visual identity and tone of voice that will communicate your proposition and resonate with the customers we seek.
- 3-5 moodboards
- Logo set design
- Web and product mock-ups
We build a range of web, social and print-based assets to ensure a consistent and focused communication style across all of your customer interactions.
- Brand design guidelines
- Illustrations and Image libraries
- Social media and Powerpoint templates
Frequently asked questions
Everything you need to know about our branding services.
How do you make the brand design process practical?
Our experience in design agencies showed us that there can be A LOT of waffle in the brand design process. As entrepreneurs ourselves, we didn’t see enough immediate value in a lot of the process we had learned to follow, so we stripped out a lot of it, removed the BS and paired it back to a focused, more practical and applied process. As long as we can articulate what we’re about, in a way that is convincing and with visuals that support that message - that’s good enough for us.
I have a brand I’m happy with, can we use that?
Of course! We can work off an existing visual identity and tone of voice to create our designs. In our experience, some expansion to the brand guidelines often needs to occur to accomodate new components or accessibility requirements but we will work with you to shape and agree these as we go.
How much does it cost?
Whilst each case is different, most of our clients work with a budget of between £7-12k for either a new website or an MVP design. You can find more details on our pricing page.
How long does it take?
Generally, we can design and build a new website within 8-12 weeks, depending on the size and complexity of the content and requirements. You can find more details on our pricing page.
What if I don’t like a design?
This happens rarely as we’re careful to build contingency for up to 3 total redrafts into each of our projects. We’ll check in with you regularly and provide you full access to our work-in-progress files so you can continue to steer in a direction you’re happy with - without surprises!
How would we work together?
After an initial kick-off workshop, we’ll typically have a one-hour checkpoint every week for a more structured update, demo and debate on direction. You’ll also have access to our work-in-progress design files so you can add comments or ask questions as we go along. The more feedback we get, the better results you get!